The School of Influence Ep. 5: Nigel Barker: America’s Next Top Influencer
The man who literally broke the ‘model’ for what it means to be a fashion photographer. Having worked with every major iconic face of our time, Nigel not only understands influence, he has amassed what can be considered industry-changing influence – from prime time reality shows to furniture collections, clothing labels and gyms, the man […]
The School of Influence Ep. 4: Zico Coconut Water Founder Mark Rampolla on Deep and Narrow Influence
We often think of influence as being about individuals with large followings, but Rampolla makes the case for leveraging all stakeholders as strategic key influencers. Rather than large followings, he argues the value of going deep and narrow with influencer engagement. Listen here.
The School of Influence Ep. 3: Lamborghini CMO Katia Bassi on the Brand as Influencer
Lamborghini CMO Katia Bassi has paved a new way of defining influence from her leadership. Learn why “Brands should inspire to expand people’s cultural horizons.” Listen here.
The School of Influence Ep. 2: Jesse Itzler on How to Build an Influential Life Resume
Jesse Itzler on what it REALLY takes to achieve INFLUENCE (and it’s NOT experience). Listen here.
The School Of Influence Ep. 1: Andy Roddick on Influence
Andy Roddick talks about no longer cringing at the word ‘influencer’, and how to leverage fame to create greater social good influence. Listen here.
Episode 33 of The School of Influence featuring Roger Dooley is out now!
If 95% of decision-making is done subconsciously -what does that mean for all the money and time we are throwing at marketing? On this week’s episode of #TheSchoolofInfluence, Neal Schaffer and I sat down with neuromarketing expert Roger Dooley to learn how brands can harness the subconscious to improve their marketing strategy. Dooley is the […]
Getting Started With Digital Marketing – Actionable Tips From Leading Marketers
Thank you so much Natfluence for including my thoughts on one of the biggest trends in digital marketing – influencer marketing! Read more
Top Inspirational Leaders Austin 2021
Thank you to Austin Business Journal for this nomination! It always feels nice to be recognized and what a strong list of inspiring individuals – raising the standard! Read it here.
Amanda Russell The Natfluence Interview
The past few years I’ve often been asked what I actually ‘do’ (and that’s the people who have been nice about it). I’ve kept my profile that way for a reason…a little obscure, a little all over the place, and highly confusing.
This is the Future of Marketing – Nice article Forbes
